Develop & enhance great teams that create great experiences

Five Fortunes Group was created to better franchise brands seeking experienced relationship driven operators to develop growth markets in the U.S. borders. 

Beyond the usual pressures and challenges of franchising, our company eliminate having to wrestle with idiosyncratic business environments and cultural norms. 

We streamlined the infrastructure to support development, all the real estate and supply chain requirements for operations to focus on growth and execution. 

Cesar Shih is the CEO at Five Fortunes Group. In his current role, he is responsible for driving the
growth strategy of company brand portfolio with a strong focus on sales performance and brand
equity. A veteran of the restaurant industry, his company portfolio includes local brands to publicly
held restaurant companies. This year‘s total systemwide sales is projected to surpass $20M.

Prior to forming his company, he served as Senior Director of Real Estate Development and Franchising at Yogurtland Franchising, Inc. until May 2016. He oversaw the franchise and development teams, including franchise sales, real estate and construction. He joined the company in 2008 and expanded the brand from 6 units to over 365 units, building high quality real estate locations with market optimization studies and predictive ability to forecast sale volumes for sites. He was instrumental for growing company revenue: 2007FY ($3M) to 2016FY ($175M). At the end of 2011, the company reported sales revenue slightly over $100M. This was on record the fastest sales growth for a chain store. Additionally, he was responsible for international market planning at Yogurtland in Australia (25 units) and Thailand (12 units).